Wednesday, June 1, 2016

Davidoff Cigars Introduces Cigars and Cigarillos to its Brazilian Blended Escurio Line


Davidoff Cigars introduces cigars and cigarillos to its Brazilian blended Escurio Line, offering aficionados new occasions in which to enjoy a taste adventure inspired by a night in Rio. 


Basel, May 2016. Davidoff will be introducing globally new formats to its successful Escurio range starting as of June 2016. New Escurio cigars include a Corona Gorda and Gran Perfecto, along with Primeros and Mini Cigarillos for those occasions where one is short on time. 



“Sweet meets spice in this broader selection of Brazilian inspired Escurio cigars and shorter format Primeros and Cigarillos. Rich aromas will take you on a taste adventure full of unexpected twists and turns inspired by a night in Rio. Each format will be beating at its own tempo to suit the rhythm of life even when time is a luxury: Time Beautifully Filled with Rhythm, Intrigue and Originality,” explains Charles Awad, Senior Vice President Global Marketing & Innovation at Oettinger Davidoff AG. 


These cigars follow on the heels of the acclaimed Escurio range with its Robusto format, which obtained a score of 93 and was rated the best cigar in the acclaimed Cigar Journal’s blind tasting in March 2015. “A true sweet meets spice experience, an overall masterpiece, an explosion of different notes comparable to a flavour encyclopaedia,” stated Cigar Journal. 

Brazil is rhythm. Brazil is intrigue. Braszil is originality. Brazil is Rio.

Davidoff’s mission is to bring the modern cigar aficionado diverse and innovative cigar experiences. Escurio’s inspiration starts in Rio de Janeiro, the soul of Brazil, and in the rhythms, intrigue and rich
experiences of its nights. Davidoff’s Master Blenders crafted an exciting Brazilian blend that delivers
an intense spicy and sweet palate stimulation, with all the excitement and refined sophistication aficionados would expect from Davidoff. 

Escurio Corona Gorda 
Cigar format
Corona Gorda: 46 RG x 6”
Cigar blend
Wrapper:  Habano Seed (ECU)
Binder:     Brazilian Cubra (BR)
Filler:       Mata Fina and Cubra Visus (BR)
San Vicente Seco, Piloto Seco and hybrid Olor/Piloto Seco (DR)

The new cigars will be available in a box of 12 and a pack of 4 cigars.
Escurio Corona Gorda: USD $ 15.90 /per cigar

The taste experience
The new Corona Gorda cigar intrigues when spice meets sweet as chilli pepper plays with softer, creamy notes. Flavours of oak, liquorice, salt and leather explode and overwhelm the palate. A real journey of twists and turns, where there is never a dull moment for the palate. 

Escurio Gran Perfecto 
Cigar format
Gran Perfecto: 50/61 RG x 5”
Cigar blend
Wrapper: Habano Seed (ECU)
Binder:    Brazilian Cubra (BR)
Filler:      Mata Fina and Cubra Visus (BR)
San Vicente Seco, Piloto Seco and hybrid Olor/Piloto Seco (DR)

The new Escurio Gran Perfecto cigars will be available in a box of 12 and a pack of 3 cigars.
Escurio Gran Perfecto : USD $ 16.90 /per cigar

The taste experience
The Perfecto format is cut at the foot to start at a 50 RG. The cigar intrigues when spice meets sweet as chilli pepper plays with softer, creamy notes. During the transition from the 50 to 61 RG an explosion of flavours of oak, liquorice, salt and leather takes place.

Primeros by Davidoff Escurio
Cigar format
Petit Panetela: 34 RG x 4 1/8”
Cigar blend
Wrapper: Habano Seed (ECU)
Binder: Brazilian Cubra (BR)
Filler: Mix of Brazilian and Dominican tobaccos

The new Escurio Primeros will be available in tins of 6 cigars.
Escurio Primeros:  USD $ 29.00 / per pack

The taste experience
Davidoff Escurio Primeros are the best choice for a 15 minute break. A blend of Brazilian spicy Cubra and sweet Mata Fina tobaccos perfectly balanced with Dominican tobaccos and a beautiful Ecuadorian Habano Seed wrapper, delivers an intriguing sweet and spicy palate stimulation. Earth, leather, chilli and wood are the main flavours stimulating the senses together with rich aromas. 

Escurio Mini Cigarillos
Cigar format
Mini Cigarillos: 20 RG X 3 5/16  
Cigar blend
Wrapper: Habano Seed (ECU)
Binder: Brazilian Cubra (BR)
Filler: Mix of Brazilian and Dominican tobaccos

The new Escurio Mini Cigarillos will be available in a box of 20 cigarillos.
Escurio Mini Cigarillos: USD $ 19.90 / per pack

The taste experience
Luxury when time is a luxury. Davidoff Escurio Mini Cigarillos are a taste journey into exciting stimulations and sensations offering a beautifully filled 5 minute experience. Blending a mini cigarillo
with a 20 RG to offer a similar taste experience and enjoyment as a 50 RG long filler cigar is a real challenge to any Master Blender. Eladio Diaz, Davidoff’s head Master Blender, took on the challenge
and crafted the Escurio cigarillo that is well balanced and reminds one of the typical Davidoff Escurio
flavours. With a mix of Brazilian tobaccos in the filler and the higher impact of the Brazilian binder and Ecuadorian wrapper, sweet and spicy aromas with hints of leather, wood and chilli flavours tantalize the palate. 

Launch and availability 
The official launch of the new Escurio cigar formats Corona Gorda, Gran Perfecto, Mini Cigarillos and Primeros is set for June 2016, after which they will be available globally.

Media Contact for Davidoff of Geneva USA:
Laura Peet PeetCom Inc.
(917) 860-6285
lbptalk@aol.com

Media contact: Oettinger Davidoff AG 
Corporate Communications
Hochbergerstrasse 15 CH – 4002 Basel
Tel. +41 61 279 36 24
media@oettingerdavidoff.com
oettingerdavidoff.com
davidoff.com